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People’s City Mission & Don’t Panic Labs Host Sci-Fi Inspired ‘Towel Day’ Drive

By Chase Porter May 15, 2023 | 3:33 PM

Lincoln non-profit People’s City Mission (PCM) has teamed up with local software development company Don’t Panic Labs for the 6th annual Towel Day drive. PCM provides a towel to each of their guests when they come in and with the number of people they help, this quickly adds up to a lot of towels, which the mission often purchases. Towels are an easily overlooked need.

Towel Day is a reference to the late author Douglas Adams and his cult-classic science fiction novel The Hitchhiker’s Guide to the Galaxy.

“A towel, [The Guide] says, is about the most massively useful thing an interstellar hitchhiker can have.” – Douglas Adams, The Hitchhiker’s Guide to the Galaxy. Towel Day (May 25) started as a worldwide celebration to honor the memory of the late Douglas Adams. “Don’t Panic Labs” company name was inspired from the book as well.

2023 Collection dates are May 15-26. Public collection sites are listed below:

  • Allo, 330 S 21st Street
  • Good Life Fitness, 300 Speedway Cir
  • Nebraska Innovation Campus, 2021 Transformation Drive (Inside The Mill Coffee & Bistro)
  • People’s City Mission Shelter, 110 Q Street
  • Zipline Brewing – Beer Hall, 5740 Hidcote Dr, Suite B
  • Don’t Panic Labs,  1317 Q Street Suite 150
  • Good Life Fitness, 8601 Amber Hill Ct
  • People’s City Mission Help Center, 6800 P Street
  • Wax Buffalo, 4723 Prescott Ave

Monetary donations will also be accepted. PCM’s goal this year is 2,000 towels.

For more information, go to dontpaniclabs.com  or pcmlincoln.org

(Photo Courtesy: Don’t Panic Labs)